Creative Endurance

Part of the UG COMD Lecture Series with Mike Schnaidt.

Bio

Mike Schnaidt is an author, educator, and creative director, specializing in branding and editorial design. A graduate of Pratt Institute (M.S, Communication Design, ‘13), he currently serves as the creative director of Fast Company, leading a team of art directors and photo editors to create award-winning visuals for all platforms. Schnaidt’s first book, Creative Endurance, is a practical guide to staying motivated and achieving long-term goals, making it an essential read for students and professionals alike.

Pace Yourself

A graphic designer’s superpower is pacing: the art of sequencing words and images to craft a visually compelling story. But what if you apply those same principles to the trajectory of your career? In this craft-focused talk, Schnaidt goes behind the scenes of his creative direction at Men’s Health and Fast Company, and dives into the process of writing his book, Creative Endurance. From this talk, you’ll sharpen your creative process and strategize your career.